NORFOLK, Va. – Norfolk Southern Corporation has formed a Mexican subsidiary, NorfolkSouthernMexicana, S. de R.L. de C.V. (NSM), to market the railroad’s transportation and logistics services in Mexico.
“We believe the time is right to raise our marketing profile in the Mexican market,” said Ike Prillaman, NS vice chairman and chief marketing officer. “With the continued strengthening of NAFTA, and given our extensive service territory in the East, we have had six consecutive years of growth in our Mexican traffic, both in volume and revenue.”
Norfolk Southern’s Mexican-market expert, Tony LaRosa, director Mexico, will continue in that role, providing direction for NorfolkSouthernMexicana and working closely with National Account Manager Patty Martin in Mexico City and Account Manager Jorge Morton in Monterrey.
“With the formation of NorfolkSouthernMexicana, we will serve both U.S. and Mexican customers involved in the NAFTA trades and also further strengthen our partnerships with western rail carriers,” LaRosa said. “NorfolkSouthernMexicana will assist us across the enterprise including identifying new carload business, such as conversion of long-haul truck traffic to the rails, and providing additional support to recent NS intermodal initiatives linking the two countries.”
