ATLANTA – The Metropolitan Atlanta Rapid Transit Authority announced a major service enhancement to MARTA Reach, its on-demand microtransit service.
Beginning Saturday, September 5, 2026, MARTA will officially introduce its new fleet of blue Dodge ProMaster vehicles designed to deliver improved accessibility, passenger comfort, and overall efficiency across 12 designated Reach service zones. These vehicles will be wrapped in blue MARTA Reach branding to make them easily identifiable for our customers.
The introduction of the high-capacity, low-floor Dodge ProMaster vans represents a key milestone in MARTA’s ongoing commitment to expanding first-mile/last-mile transit options across metro Atlanta. Tailored for dynamic, on-demand transit, the new vehicles feature spacious seating and enhanced accessibility for riders with mobility devices.
MARTA Reach launched in March 2026 with a temporary fleet of fully ADA-accessible Ford Starcraft vans due to a nationwide federal safety recall affecting the permanent Dodge Ram ProMaster fleet.
To ensure a seamless boarding process, all new Dodge ProMaster vehicles will feature functional Breeze equipment upon deployment on September 5. Passengers can easily tap to pay using their MARTA Breeze Card or mobile payment methods directly at the vehicle door.
While Breeze payment equipment will be fully operational on launch day, traditional cash fareboxes are scheduled for installation in the near future. Customers intending to pay with cash are encouraged to load funds onto a Breeze Card online, at station kiosks, or via the Breeze Mobile app prior to booking their trips during this initial launch phase.
MARTA Reach operates as an on-demand, shared-ride microtransit service connecting local neighborhoods directly to MARTA’s broader bus and rail network. Riders can book trips via the MARTA Reach mobile application.
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