Atlanta-based Norfolk Southern Corp. said its new initiative to incorporate customer perspectives should deepen the company’s engagement with the industries it serves and leverage its insights to improve the customer experience.
The railroad’s new Customer Advisory Board will meet regularly to discuss current initiatives, identify areas for improvement, and explore new opportunities. The railroad said it would incorporate strategic guidance and feedback on its operations and customer service practices.
“Our commitment to being a trusted transportation partner for our customers drives everything we do,” Norfolk Southern Executive Vice President and Chief Marketing Officer Ed Elkins said in an announcement.
“The Customer Advisory Board is an opportunity to further align our services with our customers’ needs,” Elkins added. “We look forward to continuing to collaborate with these esteemed industry representatives to drive innovation and enhance our service offerings.”
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