FORT WORTH, Texas — BNSF Railway Co. was recently named one of the World’s Most Admired companies for 2009 by Fortune Magazine.
Fortune’s World’s Most Admired list is considered the definitive report card on corporate reputations. FORTUNE’s survey partners at Hay Group, a global management consulting firm, started with some 1,400 companies: the FORTUNE 1,000-the 1,000 largest U.S. companies ranked by revenue; non-U.S. companies in Fortune’s Global 500 database with revenues of $10 billion or more; and the top foreign companies operating in the U.S. They then sorted the companies by industry and selected the 15 largest for each international industry and the 10 largest for each U.S. industry for consideration.
The survey covers 64 industries: 25 international industries and 39 primarily U.S.-market industries. To create the World’s Most Admired lists for each of the industries, Hay Group asked executives, directors, and analysts to rate companies in their own industry on nine criteria, from investment value to social responsibility. A company’s score must rank in the top half of its industry survey to make the list.