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Norfolk Southern

‘One Line, Infinite Possibilities’ Characterizes Norfolk Southern Approach to Freight Rail Transportation

NORFOLK, Va. — One railroad line supports the American economy and brings a world of opportunity and benefits to its customers and communities. With that in mind, Norfolk Southern Corporation (NYSE: NSC) begins its “One Line, Infinite Possibilities” advertising campaign that builds on the company’s “Thoroughbred of Transportation” communications program, now in its 28th year. The campaign begins with a new television commercial, “Connects,” that runs now through the election season on various programs on the CNN and Fox News cable networks.  The 30-second spot was produced by Norfolk Southern’s creative partner, rp3 Agency, of Bethesda, Md. CEO Wick Moorman said the “One